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Kanda Shokai to Distribute Alvarez in Japan

Posted on September 17, 2015

ST. LOUIS, MISSOURI – Alvarez Guitars are excited to announce a new partnership with the Kanda Shokai Corporation, one of Japan’s first wholesalers of musical instruments and a leader in the industry. Starting in November of 2015, Kanda Shokai will be supplying retailers in Japan with Alvarez guitars and accessories.

“We’re very honored to be working with such a historical company,” Says Chris Meikle, Senior Vice President, St Louis Music, and Alvarez Head of Development. “There is a wonderful musical culture in Japan that we believe will embrace our instruments. Kanda Shokai have earned a great reputation since its beginnings, and we feel that we’re in great hands approaching the Japanese market.”

Kanda Shokai – with offices in Tokyo, Osaka and Toda – was established in 1948 and today represents some of the world’s biggest musical brands.   To learn more about Alvarez call your St Louis Music Representative at 800-727-4512 or email at [email protected] or visit the Alvarez website: www.AlvarezGuitars.com

{Pictured: Alvarez and Kanda Shokai Logo}